Helpful Information

Do you need a lease? A lease will give you a sense of permanence. You won’t be “fly-by-night”.  On the other hand, it locks your organization into a financial commitment ...
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Is it near the neighborhood we are serving? It may be a cliché, but, especially for community-based organizations (CBOs), the three most important things to consider when deciding whether to ...
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Very often when Gray Matters is asked for marketing help, the request is for “tactical” help: “Our website is terrible.” “We need better press coverage.” “Our marketing materials look outdated.” ...
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The health of not-for-profit organizations often can be improved by a review of their mission statement and a refocus on the economic and social values they aim to deliver. Mission ...
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Introduction: Traditional teams have a singular leader responsible for setting the objectives and tasks for a team of three or more members. Nonprofit organizations- especially small to mid-size-have limited resources ...
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